It is life insurance Awareness Month

It is life insurance Awareness Month -
Life Insurance Awareness Month is observed every September. It is an educational initiative that helps you resolve some of the issues and the most common concerns related to the coverage of life insurance. The theme this year is "Life happens," something we hope you keep in mind when it comes to reviewing your life insurance coverage and become more educated to not let the life just happen.
the 2012 spokesman Buddy is the "cake boss" Valastro. After losing his father and being forced to leave school for keep the family business afloat, Buddy learned firsthand what happens when there is no life insurance protection. Buddy's story is one example of many that are shared during of life insurance awareness Month.
with the economy still struggling, many Americans may have or have had to choose between paying bills and the purchase of life insurance. the decision to go without life insurance could put families at financial risk during a period of emotional and financial stress, leaving them unprepared for the future. According to a study by LIMRA, three in 10 American households (35 million) are uninsured, and half say they need more life insurance. The survey also showed:

• 95 million Americans have no life insurance, and those who make between $ 35,000 and $ 100,000 per year represent the largest group of these households
• Seven out of 10 women agree to have a life insurance policy is a must and everyone should have.
• a third of married women do not have life insurance, despite the fact that 7 out of 10 households are dual income.
• over half of households in the generation X and Y need more life insurance.

As you face the strain of today's economy, consider how your family or business succeed if you were to die leaving no income and unpaid financial obligations. This is a problem that can be solved easily and economically by the use of life insurance.
During September, LIFE will share realLIFEstories real people who planned and prepared for the unexpected by purchasing life insurance to protect their loved ones. These families share their stories in the hope that it will educate and motivate others to take personal accountability through the use of life insurance and related products. Take action today to protect those you love.